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04 / Service

User Testing

To make sure we have designed or built the right solutions, we test and validate the prototypes first with the target users. This means we test to see whether they understand its purpose, how it works and if they navigate through the user flow as expected. We want to build software solutions that users fully understand and can easily use to achieve their goals.

We test and validate our designs

  • 01 / User testing service

    User interviews

    We talk to your target users to understand who they are, and what they struggle with. Then we validate if the concept, idea or design will work for them.

  • 02 / User testing service

    Data analysis & metrics tracking

    We recommend and document what metrics you should track and what product analytics to check for to see how users interact with your product and what can be optimised.

  • 03 / User testing service


    We create a (quick) visual solution that users can interact with to validate our assumptions, ideas or designs.

  • 04 / User testing service

    Usability testing

    We create scripts based on the goals we expect testers to reach, run the test and document the learnings.

How we approach user testing

  • 01 / Step

    Set clear goals

    First, we need to clearly define and document what we want to test or learn and what concrete success criteria we’re looking for.

  • 02 / Step

    Make a testing plan

    Once we have clear goals defined, we translate them into a plan of action. Depending on the goals set and the nature of the test, it can be a script that guides us in user interviews or a set of data we track to measure success.

  • 03 / Step

    Run the test

    To run a user interview or usability test, we contact the testers to schedule a meeting, put our (interactive) solutions in front of the actual users, and observe them while they interact with the product. For quantitative testing, we work with your engineers to implement the data collection and measure it against the criteria defined.

  • 04 / Step

    Iterate and improve

    We analyse the feedback and data to extract learnings. And we apply these learnings to iterate on our solutions until we get them right by the success criteria we defined in the first place.

  • 05 / Step

    Document and share

    We document our process and learnings every step of the way. And we share it with everyone involved or the next team to work on the solutions to ensure they know what to build and why.


Let’s hop on a call

I'm Hannes, by the way.

Getting to know each other is a good way to start. During our call,
we will discuss your goals, how we can help and when we’ll open the